Online session
Get more value from your marketing automation
Time
30 September 2026
9:00_ 9:45
Place
Online
Data, automation and AI continuously create new opportunities for more relevant and effective communication. But real value only appears when data is turned into something that makes a tangible difference in the day-to-day work.
In this Online Session, we go live in Agillic and show concrete examples of how data, Business extensions and AI can create sharper insights, more precise communication and more efficient campaign execution.
From more data to more value
You may already know Agillic. The real question is whether you are getting the full value from the platform and the data you already have available.
A strong marketing automation platform is not just about sending more campaigns. It should help your team work smarter, understand the impact of your communication and respond faster to customer behaviour.
In this session, we keep slides to a minimum and work primarily directly in Agillic.
We will show how data can support more precise segmentation, how NexusOne Business extensions for Agillic can make day-to-day work easier and help teams become more self-sufficient, and where AI can genuinely save time and create value.
And just as importantly: where it may not.
In this 45 minutes online session, you will get practical ideas you can use right away
We share the methods and solutions we use when helping organisations create more value through data and marketing automation.
The goal is not to show as many features as possible.
It is to show how you can get more value from the setup you already have and where new possibilities can make a real difference.
Agenda:
1. From data to valuable communication
2. NexusOne Business extensions - platform extensions
3. New opportunities in the platform
4. AI in practice, what actually works?
5. Building a stronger data foundation
6. Live Q&A
Who is this session for?
This session is relevant for professionals working with CRM, marketing automation, e-commerce, data or digital marketing, whether you already use Agillic or are considering it as part of your setup.
You will especially benefit from the session if you:
→ Already use Agillic and want to get more value from the platform
→ Want to work more data-driven with segmentation and communication
→ Spend too much time on manual processes in campaign execution
→ Want better insight into what actually works
→ Are curious about where AI can create practical value in marketing automation
→ Are considering how your data foundation and martech setup should evolve
See it in practice, not just on slides
This session is designed differently from a traditional product webinar.
We work directly in Agillic and show concrete examples on screen, from segmentation and data to Business extensions and AI use cases.
So you will not get a product brochure. You will get a practical look at how marketing automation can be used more effectively in everyday work.
There will also be time for questions throughout the session.
Meet your hosts
Villy Gravengaard
Senior Partner at NexusOne
Villy has more than 20 years of experience in digital strategy, data and business development. He helps organisations turn data and technology into tangible business value and works with how companies can build stronger data foundations, create more relevant customer experiences and improve marketing efficiency.
Mark Kaplan Hansen
Senior Consultant at NexusOne
Mark works hands-on with data, AI and marketing automation. He helps turn complex setups into practical solutions that create value in everyday marketing work. In the session, he will show concrete examples of how this can be done directly in Agillic.